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Strategic Management: Concepts And Cases 11Th Ed.

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Cover of Strategic Management: Concepts And Cases 11Th Ed.
Author: Fred R. David
Edition: 11th
Published: 2007
Publisher: Prentice-Hall Of India Pvt. Limited
Format: Paperback
Pages: 391
ISBN 13: 9788120331464
ISBN 10: 812033146X

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About This Book

For undergraduate/graduate-level courses in Strategic Management, Strategy, and Business Policy. Communicating both the excitement and value of strategic management, this popular, lively and conversational text reflects the effect our rapidly changing world has on strategic management theory and practice.

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