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Business Communication: Process and Product

Now Browsing: Textbooks › Business Communication › Business Communication: Process and Product

Cover of Business Communication: Process and Product
Author: Mary Ellen Guffey
Edition: 7th
Published: 2011
Publisher: South-Western/Cengage Learning
Format: Hardcover
Pages: 672
ISBN 13: 9780538466257
ISBN 10: 0538466251

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About This Book

BUSINESS COMMUNICATION: PROCESS AND PRODUCT presents the most current and authoritative communication technology and business communication concepts. Written by award-winning author and renowned leader Mary Ellen Guffey and new coauthor Dana Loewy, BC:PP offers the most up-to-date and best researched text on the market. The 7th edition includes new, interactive student resources and comprehensive coverage of workplace technology. This innovative coverage enhances the hallmark features of this textbook: the 3-x-3 writing process, three-part case studies, abundant use of model documents, and complete coverage in a 16-chapter textbook while retaining unparalleled teaching resources to help instructors plan and manage their courses. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

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