Exploring Marketing Research
Now Browsing: Textbooks › Marketing › Exploring Marketing Research
Edition: 7th
Published: 2000
Publisher: Dryden Press
Pages: 812
ISBN 13: 9780030262180
ISBN 10: 0030262186
No Live Prices Right Now
We couldn't get a live price for this book right now. Use the store links below to check, or search other editions.
- All
- Rent
- Buy
- eBook
- Sell Back
Also check: Knetbooks, BiggerBooks, eCampus
Also check: eCampus, BiggerBooks, Knetbooks, AbeBooks
Also check: eCampus
Also check: Knetbooks, BiggerBooks, eCampus
Also check: eCampus, BiggerBooks, Knetbooks, AbeBooks
Prices checked Oct 19, 2026, 9:10 PM ET. Prices change often; the store's checkout price is final.
Renting vs. Buying This Textbook
Renting is usually cheapest if you only need the book for one term: you return it with a free prepaid label when the term ends. Buying used can beat renting when the sell-back price is high, so compare the sell-back price with the rental price before you decide. An eTextbook arrives instantly but usually expires. Rentals and used copies rarely include working access codes.
Always match the ISBN on your syllabus (9780030262180) before you order; different editions have different ISBNs.
About This Book
This comprehensive, practical, and extremely student-friendly market leader offers the most up-to-date coverage of the current marketing research issues available. Intended primarily for undergraduates, this best-seller emphasizes such important issues as total quality management and global marketing research, integrating both topics throughout the text.
Rent Textbooks